Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books) (Hardback) - Common Book PDF, ePub eBook

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Book Descriptions:
In Perfect Pitch, bestselling author Jon Steel shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas. While many books offer tips on persuasion, this is the only book tailored specifically to advertising industry professionals who must sell their ideas or perish.

Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books) (Hardback) - Common by By (author) Jon Steel

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